Privacy Policy – EquiGroom
Last Updated: 25 November 2025
Welcome to EquiGroom.co (“we”, “our”, “us”). We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and safeguard your information when you use our website and services.
By accessing or using EquiGroom.co, you agree to the practices described in this Privacy Policy.
1. Information We Collect
We collect information to provide and improve our services. This includes:
1.1 Information You Provide
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Account Information: name, email address, password.
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Groom Profile Information: biography, experience, services offered, travel radius, insurance details, photos.
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Customer Search Information: postcode, service preferences.
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Communications: messages you send to grooms or customers through our platform.
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Booking Information: dates, times, requested services.
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Payment Details: processed securely by third-party payment providers (Stripe, PayPal, etc. We do NOT store full card details).
1.2 Automatically Collected Information
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IP address
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Device type & browser
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Cookies and tracking data
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Approximate location (based on postcode search)
1.3 Third-Party Information
We may receive information from:
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Payment processors
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Verification tools
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Analytics providers (e.g., Google Analytics)
2. How We Use Your Information
We use your information to:
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Create and manage your account
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Display groom profiles and location-based results
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Facilitate messaging between users
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Process bookings and transactions
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Improve website performance and user experience
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Ensure safety, fraud prevention, and policy compliance
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Send notifications, updates, and service-related emails
We do not sell or share your personal information with third parties for marketing purposes.
3. Legal Bases for Processing (UK GDPR)
We process your data under the following legal bases:
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Contract: to provide services such as messaging and bookings
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Legitimate Interests: to maintain a safe and functional platform
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Consent: for marketing or optional cookies
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Legal Obligation: for fraud prevention or regulatory compliance
4. Sharing Your Information
We may share limited information with:
4.1 Service Providers
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Payment gateways
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Hosting providers
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Email service providers
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Analytics and performance tools
4.2 When Required by Law
We may disclose information if required to comply with laws, legal requests, or to protect rights and safety.
4.3 Between Users
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Groom contact information such as email and phone number will NOT be publicly displayed.
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Customers can contact grooms only through our secure messaging system.
5. Data Security
We take appropriate technical and organisational measures to protect your information from:
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Unauthorised access
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Loss
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Misuse
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Alteration
However, no online platform is completely secure, and we cannot guarantee absolute security.
6. Data Retention
We retain your information only for as long as necessary to:
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Provide our services
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Comply with legal obligations
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Resolve disputes
You may request account deletion at any time.
7. Your Rights (UK & EU Users)
You have the right to:
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Access your personal data
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Correct inaccurate information
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Request deletion (“right to be forgotten”)
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Restrict or object to processing
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Withdraw consent
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Request a copy of your data (“data portability”)
To exercise your rights, contact us at:
📧 [add your email]
8. Cookies
We use cookies to:
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Improve site performance
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Enable login functionality
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Track analytics
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Personalise search results
You may disable cookies in your browser, but some features may not function properly.
9. Third-Party Links
EquiGroom may contain links to external websites.
We are not responsible for their privacy practices or content.
10. Children’s Privacy
EquiGroom is not intended for individuals under 16 years of age.
We do not knowingly collect data from children.
11. Business Transfers
If EquiGroom is sold, merged, or acquired, user data may be transferred to the new owner under the same Privacy Policy protections.
12. Updates to This Policy
We may update this Privacy Policy occasionally.
Changes will be posted on this page with an updated date.
13. Contact Us
If you have questions about this Privacy Policy, please contact:
📧 hello@equigroom.co
🌐 EquiGroom.co
